Get the skills for a rewarding career in Marketing. The Diploma of Marketing is a single semester (six months) course that follows the Certificate IV of Business and can be delivered together over a 1-year full time study (see also entry requirements below). You will have completed the Certificate IV in Business prior to enrolling, or have vocational experience working in a Marketing environment, but without any formal qualifications.
Interested in entering the dynamic field of Marketing, developing and conducting marketing campaigns, specializing in product management or as a marketing associated in small to medium sized organizations? This course provides you with knowledge and skills in Marketing principles across a wide variety of industries.
Interpret market trends and developments
Develop a media plan
Identify and evaluate marketing opportunities
Establish and adjust the marketing mix
Design & Develop an integrated marketing communication plan
Write a persuasive copy
Implement and monitor marketing activities
Plan Market Research
This course may provide you with job opportunities as a :
On completion of this course, you will receive the following Nationally-recognised qualification:
After successful completion the Diploma of Marketing leads to a number of courses for students wishing to continue studies in equivalent Advanced Diploma of Business or Degree studies at University and Higher Education institutions.
This course is delivered face-to-face, through a combination of tutorials and computer lab workshops. You will be assessed through written tests, computer-based tasks, and assignments Equipment includes: Fully Equipped Computer Labs, Accounting / Business Software, Client Server and student PCs, Printed and on line Resources. Spacious classrooms, free internet access.
+61 3 9671 4755
(03) 9671 4755
+61 3 9671 4988
(03) 9671 4988